The Fifth Element
Our photography blog explores the essential elements of cooking — fire, water, air, earth — and The Fifth Element that brings them all together: love.
Expect behind-the-scenes stories, client features and the passion that brings each image to life.
Maybe even the odd recipe or two!!
Beautiful Chaos of Eton Mess
Eton Mess: A Delicious Disaster
Whether you’re a patisserie owner, a chef or just someone who loves celebrating seasonal food, Eton Mess is a reminder that sometimes, the most memorable things are the ones that aren't perfect at all.
Magic of Macarons
There’s something about a macaron
Perfectly round. Feather-light. Crisp on the outside, soft and chewy inside…the little treat that’s always camera-ready
Rise of AI Imagery
…vs Genuine Food Photography
There can be no substitute
Despite the rise of AI-generated imagery, nothing compares to the authenticity, atmosphere and tactile appeal of professional stills photography
A Fresh Start for a Country Classic
The Wheatsheaf Inn
A country pub reborn
From branding to photography and a custom-built website, we helped The Wheatsheaf Inn relaunch in style including menu and business card designs and pub signage
Food Is Art, Framed on the Wall
The Rising Sun
Food as art, framed and celebrated
We worked with The Rising Sun in Milland to produce 16 framed food photography prints now proudly displayed in their dining room – a true celebration of seasonal ingredients and local flavour
Powered by Steam, Heart and History
Hollycombe Steam In The Country
A journey down memory lane
From childhood memories to heritage preservation, this was a truly special project. We captured Hollycombe’s Mega Model Show and the restored Liphook Signal Box – honouring steam, history and the volunteers who keep it all alive
Proudly Local, Fiercely Independent
The Lion’s Den
Bold flavours and a café with heart.
We first partnered with The Lion’s Den after a simple Facebook post. Now, our food and venue photography bring their dishes and premises to life – across both Haslemere and their second café in Midhurst
Where Passion and Partnership Meet
Carlo Independent Italian Restaurant
An email that led to a lasting partnership.
Our journey with Carlo began before he opened his doors in Haslemere. Since then, we’ve built his website, managed his social media and continue to tell his story through visuals and words
Hospitality with a Global Perspective
Holiday Inn Express, Munich
Global partnership, local hospitality
As part of our long-standing partnership with PhotoWeb USA, we travelled to Munich to capture fresh imagery for Holiday Inn Express – from stylish rooms to social spaces, with a warm Bavarian welcome (and a beer hall visit to match)
Fine Indian Cuisine and Decor
The Dilli
From a chance encounter to an ongoing creative collaboration.
We helped The Dilli launch with interior and exterior photography, then returned to capture their grand opening and beautiful dessert menu. A visual story of passion, flavour and community from day one
Two Shoots, One City, Endless Team Spirit
Ibis Hotels, Belfast
Two shoots, one city, endless team spirit
From guest rooms to burgers and check-ins, we captured it all at Ibis City Centre and Queens Quarter. Back-to-back shoots, made possible by hands-on, hardworking teams and a shared passion for great hospitality